BRAND VALUES
Why my candles are different
Transparency and integrity are fundamental to FERN+FELL’s business philosophy. In a world characterised by instant deliveries, disposable culture, and relentless consumerism, I've taken deliberate steps to create candles that minimise impact on our planet. Ingredients and materials are sourced from fellow UK businesses who share my commitment to quality and sustainability, mindful of the environmental impact each component may have.
Each candle is made in small carefully controlled batches of no more than twelve to uphold rigorous quality standards.
My choice of coconut and rapeseed wax reflects my belief in its lesser environmental impact compared to soy wax, while opting for essential oils over fragrance oils reflects my dedication to purity and holistic well-being.
Candles are packaged with gold metal-lids and amber glass jars selected for their warm, inviting glow and practicality.
The optional gift box is made with recycled kraft paper by a small bsuiness in Yorkshire.
In our commitment to sustainability, label are paper on paper made from fallen leaves and non-toxic glue makingthe whole box + label compostable. I prioritise the reuse of postal packaging wherever possible,
recognising the significant impact even small changes can have over time. Continual learning and improvement drive my efforts, as I strive to adopt better practices with each step forward as my business grows.
I truly believe that any business, regardless of size, can affect positive change. Inspired by the natural beauty of my Cumbrian home, I'm dedicated to giving back and helping to protect the wildlife and habitats of the region.
For every full-priced candle, sold through my online store, £1 is donated to the Cumbrian Wildlife Trust, supporting their mission to safeguard wildlife and habitats for future generations. For customers who opt to "hold the packaging" I donate an additional 50p for each full price small candle sold.
In every aspect, FERN+FELL candles aim to embody a commitment to quality, sustainability,
and giving back to our cherished lakeland environment. Join us in making a difference, one candle at a time.
Sharon x
Thank you to my husband Garry for sharing this beautiful image of Blea Tarn